Tony Holler: Half the Practice, Twice as Good

Jim Beebe

Published on: 02/09/2026

Feed the Cats creator Tony Holler on likeability as strategy, retention by leaderboard, and why the grind is really job security — an owner's field guide.

Gym Owners

Your Athlete's Biggest Edge Isn't in the Gym

Jim Beebe

Published on: 29/08/2026

National-level weightlifter Rebecca Rouse on the performance enhancer almost no athlete uses — and why your teenager's sleep schedule isn't laziness.

Gym Owners

Swim 99% to Shore and You Still Drown

Jim Beebe

Published on: 26/08/2026

Shane Sweatt — 134 all-time world records out of one gym — on the last 1%, the educator model, and the only stat that actually measures a coach.

Gym Owners

"I Don't Want My Kid Getting Too Big"

Jim Beebe

Published on: 22/08/2026

World-medalist powerlifter and coach Jeremy Hartman on the fear that keeps young athletes weak — and what six weeks of real strength training can change.

Gym Owners